Hertz launches global sustainability strategy

HERTZ-CORP-LOGO

Hertz launches global sustainability strategy


By Greentech
Lead Team: The Hertz Corporation, a major airport general use car rental brand,
has introduced “Living Journey” the company’s corporate
sustainability strategy.

Living
Journey positions Hertz to be the leader in sustainable mobility and equipment
solutions through various strategic initiatives that integrate sustainability
best practices throughout the company.

Living
Journey initiatives will be rolled out globally by divisions of The Hertz Corporation
including Hertz Rent A Car, Hertz On Demand, Hertz Equipment Rental, Hertz
Entertainment Services, and Donlen.

Through its
sustainability efforts, Hertz is providing customers vehicle rental options
that are fuel efficient and use clean, low-emissions technology such as
Electric Vehicles (EVs) and hybrids. Hertz’s goal is to minimize its
environmental footprint and operating costs through efficiency improvements,
resource management and renewable energy production.

“Sustainability
has always been part of the culture at Hertz. We have a long-standing tradition
of innovation and leadership that includes managing the environmental
performance and social impacts of the Company alongside our fiscal
responsibilities,” said Mark P. Frissora, chairman and CEO of Hertz.

Through
Hertz’s sustainability efforts, the company has recycled over 50,000 IT units
and approximately 680,000 gallons of used oil. The company also diverted 2
million tons of e-waste from landfills and reduced paper use by 2.8 million
pounds since 2006.

In addition,
more than 80 percent of the water used at Hertz car washes is recycled. The
Company is currently implementing energy audits and lighting upgrades across
many of its facilities. Estimated results from recent lighting upgrades include
1.1 million kilowatt-hours and 776 tonnes of CO2 emissions saved annually.

Last year,
Hertz was recognized by the Global Business Travel Association for Sustainable
Practice through Hertz On Demand, Hertz’s hourly car rental program.


editor@greentechlead.com