BMW Group has strengthened its position in the global electric vehicle (EV) market, with battery electric vehicles (BEVs) and plug-in hybrid electric vehicles (PHEVs) making up more than one-fourth of its total deliveries in the first nine months of 2025.
Between January and September 2025, BMW Group delivered 470,287 electrified vehicles (BEVs and PHEVs), marking a 15 percent increase compared to the same period in 2024. Of these, 323,437 were all-electric models, representing 10 percent year-on-year growth. BEVs accounted for 18 percent of total vehicles delivered, up from 16.8 percent a year earlier.
The automaker’s share of electrified vehicles across its BMW, MINI, and Rolls-Royce brands rose to 26.2 percent, up from 23.3 percent in 2024 – meaning that one in four BMW Group vehicles sold globally is now electrified.
BMW’s global sales reached 1.79 million units in the first nine months of 2025, an increase of 2.4 percent year-on-year. Growth was driven primarily by demand in Europe and the Americas, offsetting slower performance in China due to challenging market conditions.
The third quarter of 2025 saw a strong rebound, with deliveries rising 8.7 percent to 588,140 units, compared with 540,881 units in the same period of 2024. The previous year’s figures were impacted by delivery interruptions linked to the Integrated Braking System (IBS).
BMW also unveiled the all-new BMW iX3, the first NEUE KLASSE model, in September 2025. The vehicle has received a positive response from customers and will be available in Europe from spring 2026. This launch marks a milestone in BMW’s next-generation EV strategy, emphasizing efficiency, digital innovation, and sustainability.
Despite progress, BMW noted that its full-year BEV share is expected to remain at the previous year’s level due to softer-than-expected electric vehicle sales in China and the United States. Additionally, higher customs and tariff expenses, particularly in the US and EU, weighed on profitability, reducing the automotive EBIT margin by about 1.75 percentage points in the third quarter.
BMW continues to invest in electrification as a central pillar of its long-term growth plan, aligning its product portfolio with evolving global regulations and customer demand for premium electric mobility. The company’s focus on innovation, production efficiency, and its NEUE KLASSE lineup will be key to sustaining EV momentum into 2026 and beyond.
Baburajan Kizhakedath